Adobe Certified Expert - Marketo Engage Business Practitioner

Measured data

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Adobe Certified Expert - Marketo Engage Business Practitioner

AD0-E559

We scored 50 real Adobe Certified Expert - Marketo Engage Business Practitioner exam questions 1-10 on question complexity and broke the result down by exam domain.

50 questions scored
7 domains
2.1/10 overall complexity

Complexity by exam domain

Higher scores mean more demanding question formats. The exam score is computed over the whole bank, not averaged across domains.

Exam complexity score2.1/10Gentle · measured across 50 bank questions
  • Analyze and Report on Performance2 questions · complexity 2.0/10 · Gentle

    50% multi-select · 0% scenario · 0% interactive

  • Design and Build New Assets and Forms8 questions · complexity 2.0/10 · Gentle

    38% multi-select · 0% scenario · 25% interactive

  • Manage Master Data and List Imports7 questions · complexity 2.1/10 · Gentle

    29% multi-select · 14% scenario · 29% interactive

  • Manage Person Accounts, Lead Lifecycle, and Scoring10 questions · complexity 1.8/10 · Gentle

    30% multi-select · 0% scenario · 30% interactive

  • Manage, Execute, and Measure Email Campaigns8 questions · complexity 2.0/10 · Gentle

    38% multi-select · 0% scenario · 25% interactive

  • Manage, Execute, and Measure Other Digital Channels5 questions · complexity 2.0/10 · Gentle

    40% multi-select · 0% scenario · 20% interactive

  • Manage, Execute, and Measure Webinar, Event, and Engagement Programs10 questions · complexity 2.6/10 · Gentle

    40% multi-select · 10% scenario · 30% interactive

Full per-domain breakdown

Blueprint weight, bank size and question format mix for every domain of the exam.

DomainBlueprintQuestionsSingleMultiInteractiveComplexity
Analyze and Report on Performance5%21102.0/10Gentle
Design and Build New Assets and Forms15%83322.0/10Gentle
Manage Master Data and List Imports15%73222.1/10Gentle
Manage Person Accounts, Lead Lifecycle, and Scoring20%104331.8/10Gentle
Manage, Execute, and Measure Email Campaigns15%83322.0/10Gentle
Manage, Execute, and Measure Other Digital Channels10%52212.0/10Gentle
Manage, Execute, and Measure Webinar, Event, and Engagement Programs20%104332.6/10Gentle

How the score is calculated

The formula is fixed and public, so anyone can reproduce these numbers from the same bank.

Every question in the Adobe Certified Expert - Marketo Engage Business Practitioner bank is measured on four signals that can be read directly from the database. Each signal is expressed as a share of the questions in the domain, and the four shares are combined with fixed weights:

  • Multi-select questions (40% weight). Items with more than one correct answer. The candidate has to find all of them, which is the single hardest format in the bank.
  • Scenario questions (30% weight). Questions longer than 150 characters, which describe a situation instead of a definition and therefore test reasoning rather than recall.
  • Interactive questions (20% weight). Items that require reading code or a configuration snippet.
  • Deep explanations (10% weight). Questions whose explanation runs past 300 characters, which signals a concept with real nuance behind it.

The combined share is multiplied by ten to produce a 1-10 score. The exam-level score is computed over the whole bank rather than averaged across domains, so a small domain cannot distort the total. Figures on this page are recomputed from the live bank on every crawl.

Data set: Certilum Adobe Certified Expert - Marketo Engage Business Practitioner Foundation question bank, 50 questions, 7 domains. Published by CERTILUM. This is Certilum’s own measurement of its own question bank and is not an official Adobe statistic.

Questions analysed
50
Exam domains
7
Hardest domain
Manage, Execute, and Measure Webinar, Event, and Engagement Programs (2.6)
Most approachable domain
Manage Person Accounts, Lead Lifecycle, and Scoring (1.8)
Question mix
20 single · 17 multi · 13 interactive
Measured on
Foundation

Frequently asked questions

What our Adobe Certified Expert - Marketo Engage Business Practitioner complexity numbers mean and how they are produced.